NewJeans Takes First Place in March Girl Group Brand Reputation Rankings

newjeans-takes-first-place-in-march-girl-group-brand-reputation-rankings
Credit: NewJeans/YouTube Screenshot
By Bea Melisse IbanezKDrama & KPop Writer

newjeans-takes-first-place-in-march-girl-group-brand-reputation-rankings
Credit: NewJeans/YouTube Screenshot

NewJeans continues to top the March Girl Group Brand Reputation Rankings.

The March Girl Group Brand Reputation Rankings were thoroughly measured through an analysis of consumer participation, media exposure, social media communication, and community value indexes of girl groups using big data collected from February 12, 2023, until March 12, 2023.

The Korea Corporate Reputation Research Institute analyzed 57,871,378 brand big data for March 2023. This was a 10.36% increase compared to the 52,437,380 recorded in February 2023.

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NewJeans Ranks First Place At The March Girl Group Brand Reputation Rankings

HYBE LABELS girl group NewJeans maintains the top spot in the March Girl Group Brand Reputation Rankings. Minji, Hanni, Danielle, Haerin, and Hyein accumulated a total brand reputation index of 5,362,902. This was an 8.34% decrease compared to February 2023 of 5,851,068.

NewJeans received a participation index of 948,736, media exposure of 1,234,397, a social media communication index of 1,317,027, and a community value index of 1,862,743.

The group's high-ranking phrases include "advertising model," "Billboard," and "OMG." While the highest-ranking terms include "race forward," "selected," and "established."

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BLACKPINK Takes Second Place In The March Girl Group Brand Reputation Rankings

Global girl group BLACKPINK settles into second place in the March Girl Group Brand Reputation Rankings.

Jennie, Lisa, Rose, and Jisoo accumulated a total brand reputation index of 5,069,149. This was a 2.85% increase from the brand reputation index of 4,928,763 in February 2023.

BLACKPINK received a participation index of 167,212, media exposure of 865,983, social media communication index of 1,545,659, and a community value index of 2,490,294.

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H1-KEY Follows At Third Place In The March Girl Group Brand Reputation Rankings

Seoi, Riina, Hwiseo and Yel accumulated a total brand reputation index of 2,994,726, placing the girl group in third place at the March Girl Group Brand Reputation rankings.

H1-KEY continues to create an uproar in the industry. This was a 12.24% increase in their total brand reputation index compared to February 2023, which was 2,994,726.

The girl group secured third place with a consumer participation index of 147,696, media exposure of 662,089, social media communication index of 949,637, and a community value index of 1,601,895.

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Here is the top 30 March Girl Group Brand Reputation Ranking:

  1. NewJeans
  2. BLACKPINK
  3. H1-KEY
  4. IVE
  5. (G)I-DLE
  6. TWICE
  7. Girls' Generation
  8. LE SSERAFIM
  9. aespa
  10. WJSN
  11. Red Velvet
  12. Oh My Girl
  13. STAYC
  14. Apink
  15. cignature
  16. NMIXX
  17. MAMAMOO
  18. fromis_9
  19. APRIL
  20. LOONA
  21. Bling Bling
  22. Ladies' Code
  23. Girl's Day
  24. Kep1er
  25. Dreamcatcher
  26. Rocket Punch
  27. woo!ah!
  28. ITZY
  29. EXID
  30. ALICE

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Stay tuned to EpicStream for the latest news and updates about the girl groups included in the March Girl Group Brand Reputation Rankings.