As a fan of several celebrities, you might be wondering why some of them manage to be scandal-free despite the longevity of their career and the trials and tribulations that they experienced.
Let's explore why and how the stars that we know and love stay scandal-free.
The Power of PR
The answer to why some celebrities stay scandal-free may go down to one simple factor: a good public relations (PR) team.
As most of you might already know, most (if not all) celebrities have a PR team that is doing the work to make sure that their public image remains favorable and address the issues that might arise if they make it to the headlines.
As Faster Capital explained, a good PR team can help celebrities "cope with and overcome scandals, controversies, and crises, which can damage their reputation and career" and achieve personal goals that could benefit your image.
If you have a good PR team that gives you proper guidance or does damage control, you will likely stay scandal-free throughout your career unless you are involved in a major legal issue.
Even if you get involved in a controversy, PR teams can help you reinvent your image and address your issue through a carefully prepared statement. They also plan your next course of action to overcome the problem.
The Difficulty of Getting Privacy
While having a scandal-free career might be easier said than done, celebrities also have to deal with privacy which is difficult to attain if you're a big star.
Aside from being a famous person, they also have to overcome the paparazzi who might be chasing them in their daily lives and non-stop social media comments.
Can celebrities still have privacy at these times? The easy answer is yes, but it's also more complicated due to the easy technology access.
As editor Jeremy King stated, "It's a delicate balance between celebrities from the Y-list up to the D-list, who are quite happy to reveal their inner secrets, and the A- and B-list, who go about their business and guard their private lives. People are happily hacking to get exclusives from A-listers because they're slightly unusual."
Meanwhile, celebrity PR consultant Max Clifford argued, "If I have a star on my books that has always desperately kept themselves private, then they deserve greater protection. [But] if you use the media, you can't complain too much when the media uses you."
In the end, a good PR team will always be the key for celebrities to stay scandal-free and avoid massive public scrutiny.
Make sure to follow our official Facebook page for more news and explainer articles about your favorite films and TV shows!