BTS V Takes Over March Boy Group Member Brand Reputation Rankings

bts-v-takes-over-march-boy-group-member-brand-reputation-rankings
Credit: HYBE LABELS/YouTube Screenshot
By Bea Melisse IbanezKDrama & KPop Writer

bts-v-takes-over-march-boy-group-member-brand-reputation-rankings
Credit: HYBE LABELS/YouTube Screenshot

The Korean Business Research Institute has just released the March Boy Group Member Brand Reputation Rankings, and BTS member V dominates the list.

The Brand Reputation rankings were thoroughly measured through an analysis of consumer participation, media exposure, social media communication, and community awareness value indexes of 703 boy group members using big data collected from February 18 to March 18, 2023. The total brand reputation big data for March 2023 is 107,777,485. This was an 8.04% decrease compared to the big data of 117,196,162 in February 2023.

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BTS V Sprints at First Place at the March Boy Group Member Brand Reputation Rankings

Kim Taehyung, also known as V, ranked first in the March Boy Group Member Brand Reputation Rankings. The BTS member received a total brand reputation index of 4,875,543. This is a 38.09% increase from his brand reputation index of 3,530,703 in February 2023.

V received a consumer participation index of 985,582, media exposure of 945,857, social media communication of 1,834,278, and a community awareness value index of 1,109,826.

His high-ranking phrases include “Jinny Kitchen,” “Instagram,” and “Christmas Tree.” While his highest-ranking related terms include “appear,” “play an active role,” and “participate.”

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BTS J-Hope Comes in Second Place in the March Boy Group Member Brand Reputation Rankings

BTS member J-Hope follows at second place in the March Boy Group Member Brand Reputation Rankings. He received a total brand reputation index of 4,288,670. This was a wonderful 141.42% increase compared to his brand reputation index of 1,776,417 in February 2023.

Jimin received a consumer participation index of 222,321, media exposure of 515,778, social media communication of 1,585,093, and a community awareness value index of 1,965,478.

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ASTRO Cha Eunwoo Takes Third Place at the March Boy Group Member Brand Reputation Rankings

ASTRO Cha Eun Woo went down to third place in the March Boy Group Member Brand Reputation Rankings. Cha Eun Woo received a total brand reputation index of 4,250,124. This is a 31.14% decrease from his brand reputation index of 6,171,832 in February 2023.

The young idol singer-actor received a consumer participation index of 1,673,056, media exposure of 717,893, social media communication of 935,270, and a community awareness value index of 923,905.

Here are the top 30 March Boy Group Member Brand Reputation rankings:

  1. BTS V
  2. BTS J-Hope
  3. ASTRO Cha Eun Woo
  4. BTS Jimin
  5. Wanna One Kang Daniel
  6. NU’EST and Wanna One Hwang Minhyun
  7. EXO Baekhyun
  8. WINNER Song Mino
  9. Wanna One Park Ji Hoon
  10. BIGBANG G-Dragon
  11. BIGBANG Taeyang
  12. BTS’ Suga
  13. BTS RM
  14. SEVENTEEN Hoshi
  15. BTS Jungkook
  16. SHINee Key
  17. SEVENTEEN DK
  18. Wanna One Kim Jae Hwan
  19. THE BOYZ Juyeon
  20. BTS Jin
  21. Super Junior Kyuhyun
  22. EXO Suho
  23. NCT Mark
  24. NCT Jaehyun
  25. SEVENTEEN Seungkwan
  26. SHINee Minho
  27. Wanna One Ong Seong Wu
  28. TXT Yeonjun
  29. NCT Jungwoo
  30. NCT Doyoung

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