BTS Maintains First Place in February Boy Group Brand Reputation Rankings

bts-maintains-first-place-in-february-boy-group-brand-reputation-rankings
Credit: HYBE LABELS/YouTube Screenshot
By Bea Melisse IbanezKDrama & KPop Writer

bts-maintains-first-place-in-february-boy-group-brand-reputation-rankings
Credit: HYBE LABELS/YouTube Screenshot

BTS continues to dominate the February Boy Group Brand Reputation Rankings as they maintain first place among the boy groups on the list.

The February Boy Group Brand Reputation Rankings were thoroughly measured through an analysis of consumer participation, media exposure, social media communication, and community value indexes of boy groups using big data collected from 11 January, 2023 to 11 February, 2023.

The Korea Corporate Reputation Research institute analyzed 60,509,296 big brand data for February 2023, which was a 6.73% decrease compared to the 64,874,617 recorded in January 2023.

ALSO READ: Lee Seung Gi Announces Marriage with Actress Lee Dain + Pens Handwritten Letter to Fans

BTS Ranks First Place At The February Boy Group Brand Reputation Rankings

BTS (RM, Suga, Jin, J-Hope, Jimin, V, Jungkook) ranked No.1 in the February Boy Group Brand Reputation Rankings with a total brand reputation index of 7,030,932.

The HYBE Label boy group had a consumer participation index of 458,745, media exposure of 2,670,721, social media communication index of 1,727,478, and a community value index of 2,173,988.

High-ranking phrases for BTS include “concert film,” “J-Hope,” and “Billboard.” While the highest-ranking related terms include “release,” “surpass,” and “misfire.”

IN CASE YOU MISSED IT: NewJeans Protects First Place in February Girl Group Brand Reputation Rankings

SEVENTEEN Claims Second Place In The February Boy Group Brand Reputation Rankings

SEVENTEEN S.Coups, Jeonghan, Joshua, Jun, Hoshi, Wonwoo, Woozi, DK, Mingyu, The8, Seungkwan, Vernon, and Dino ranked in second place with a total brand reputation index of 4,382,675. This was a 21.91 increase compared to their brand reputation index of 3,595,017 in January 2023.

The groundbreaking boy group recorded a consumer participation index of 282,220, media exposure of 1,589,006, social media communication index of 786,681, and a community value index of 1,724,768.

YOU MIGHT ALSO LIKE: Our Blooming Youth Episode 1 Release Date and Time, Preview

NCT Comes At Third Place At The February Boy Group Brand Reputation Rankings

NCT members Taeil, Johnny, Taeyong, Yuta, Doyoung, Ten, Jaehyun, Winwin, Mark, Renjun, Jeno, Haechan, Jaemin, Chenle, Jisung, Lucas, Jeongwoo, and Kun accumulated a total brand reputation index of 3,827,415, putting the SM Entertainment boy group at third place in the February Boy Group Brand Reputation Rankings. This was a 24.77% decrease compared to the brand reputation index of 5,087,767 in January 2023.

The boy group had a consumer participation index of 115,012, media exposure of 986,620, social media communication index of 582,728, and a community value index of 2,143,056.

ALSO READ: How Many Episodes Does Kdrama Sell Your Haunted House Have?

Here is the top 30 February Boy Group Brand Reputation Ranking:

  1. BTS
  2. SEVENTEEN
  3. NCT
  4. EXO
  5. BIGBANG
  6. TXT
  7. Super Junior
  8. THE BOYZ
  9. MONSTA X
  10. SHINee
  11. Stray Kids
  12. ASTRO
  13. BTOB
  14. ENHYPEN
  15. TREASURE
  16. WINNER
  17. INFINITE
  18. VIXX
  19. ONF
  20. PENTAGON
  21. ATEEZ
  22. SF9
  23. Highlight
  24. Wanna One
  25. VERIVERY
  26. 2PM
  27. TVXQ
  28. CRAVITY
  29. GOT7
  30. Block B

Stay tuned to EpicStream for the latest news and updates about the boy groups included in the February Boy Group Brand Reputation Rankings.