BLACKPINK Jennie takes over the August Girl Group Member Brand Reputation ranking.
The Brand Reputation rankings were thoroughly measured through an analysis of consumer participation, media exposure, social media communication, and community awareness value indexes of 579 girl group members using big data collected starting from July 21 until August 21, 2022.
The accumulated big data for August 2022 is 132,396,717. This was a 40.46% increase from the big data accumulated in July 2022, which is 94,256,968.
BLACKPINK Jennie Ranks First Place At The August Girl Group Member Brand Reputation Rankings
The top rank for the August Girl Group Member Brand Reputation rankings goes to BLACKPINK Jennie.
BLACKPINK has recently released the pre-released single “Pink Venom,” heightening the anticipation for the group’s upcoming second album. Jennie received a brand reputation index of 5,141,766. This was a 43.80% increase compared to her brand reputation index of 3,575,730 in July 2022.
The “SOLO” singer received consumer participation of 337,519, media exposure of 759,141, social media communication of 2,357,701, and a community awareness value index of 1,687,404.
Girls’ Generation YoonA Follows At Second Place At The August Girl Group Member Brand Reputation Rankings
Just a step behind BLACKPINK Jennie, Girls’ Generation YoonA, settles at second place in the August Girl Group Brand Reputation Rankings. YoonA previously came back with the Nation’s Girl Group celebrating its 15th anniversary with the album FOREVER 1.
The Big Mouth actress received a total brand reputation index of 4,574,344. YoonA received consumer participation of 1,254,248, media exposure of 1,105,307, social media communication of 1,246,412, and a community awareness value index of 968,378.
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NewJeans Minji Debuts At Third Place At The August Girl Group Member Brand Reputation Rankings
NewJeans Minji follows at third place in the August Girl Group Member Brand Reputation Rankings.
Minji received a total brand reputation index of 4,096,329. The newly debuted girl group member received a consumer participation index of 1,202,411, media exposure of 1,119,041, social media communication of 971,425, and a community awareness value index of 803,451.
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Oh My Girl Mimi And Girls’ Generation Taeyeon Are Head-To-Head At Fourth And Fifth Place At The August Girl Group Member Brand Reputation Rankings
Oh My Girl Mimi received a brand reputation index of 3,972,697, which was a 25.92% increase from her brand reputation index of 3,253,214 in July 2022.
Mimi received a consumer participation index of 1,564,348, media exposure of 932,612, social media communication of 702,697, and a community awareness value index of 773,040.
Girls’ Generation Taeyeon follows in fifth place with a brand reputation index of 3,901,642. This was a 75.07% increase compared to her brand reputation index of 2,269,157 in July 2022.
The leader and main vocalist recorded a consumer participation index of 753,800, media exposure of 828,650, social media communication of 1,158,595, and a community awareness value index value of 1,160,597.
Here are the top 30 August Girl Group Member Brand Reputation rankings:
- BLACKPINK Jennie
- Girls’ Generation YoonA
- NewJeans’ Minji
- Oh My Girl Mimi
- Girls’ Generation Taeyeon
- BLACKPINK Jisoo
- Girls’ Generation Seohyun
- NewJeans’ Hanni
- Girls’ Generation Yuri
- Girls’ Generation Sooyoung
- Oh My Girl Arin
- BLACKPINK Lisa
- BLACKPINK Rosé
- NewJeans Hyein
- NewJeans’ Danielle
- aespa Winter
- fromis_9 Jang Gyuri
- Girls’ Generation Sunny
- TWICE Nayeon
- aespa Karina
- Girls’ Generation Hyoyeon
- Red Velvet Joy
- Red Velvet Irene
- LABOUM Soyeon
- LE SSERAFIM Kazuha
- Red Velvet Wendy
- WJSN Bona
- IVE Liz
- IVE An Yu Jin
- IVE Jang Won Young
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