BLACKPINK's Jennie continues to wear the crown as the idol member rose on top of the August Girl Group Member Brand Reputation rankings.
The Brand Reputation rankings were thoroughly measured through an analysis of consumer participation, media exposure, social media communication, and community value indexes of 540 girl group members using big data collected starting from July 22, 2021, until August 22, 2021.
Out of the 540 girl group members, BLACKPINK's Jennie dominated the Brand Reputation ranking for August with a total brand reputation index of 3,746,842. This index has a 3.68% rise in her score in July 2021 with 3,613,982. High-ranking search phrases related to Jennie include "SOLO," "fifth anniversary," and "G Dragon."
In addition, her high-ranking related terms include "congratulate," "alluring," and "surpass." The Lovesick Girls singer also received a positivity-negativity analysis score of 73.84% positive reactions, proving the idol's impact in the industry.
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BLACKPINK Jisoo Climbs To Second Place In August Girl Group Member Brand Reputation Rankings
Following her co-BLACKPINK member, Jisoo settles in second place with a brand reputation index of 2,775,397. This score was a 31.92% increase from her brand reputation index compared to the brand reputation index of 2,103,848 last month.
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Red Velvet Joy, aespa Karina Neck-on-neck In The August Girl Group Member Brand Reputation Rankings
Ranking third on the August Girl Group Member Brand Reputation ranking is Red Velvet member Joy. She scored a brand reputation index of 2,572,534. The idol had a 21.56% downfall from her brand reputation index of 3,279,802 in July 2021.
Aespa's Karina ranked fourth with a total brand reputation index of 2,340,167. Like her SM Entertainment senior, Karina also had a 35.85% fall from her brand reputation index of 3,648,118 last month.
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Here are the top 30 August Girl Group Member Brand Reputation ranking:
1. BLACKPINK's Jennie
2. BLACKPINK's Jisoo
3. Red Velvet's Joy
4. aespa's Karina
5. Red Velvet's Irene
6. aespa's Winter
7. Red Velvet's Wendy
8. Girls' Generation's Taeyeon
9. Girls' Generation's YoonA
10. MAMAMOO's Solar
11. aespa's Giselle
12. BLACKPINK's Rosé
13. Red Velvet's Yeri
14. Oh My Girl's Arin
15. Brave Girls' Yujeong
16. TWICE's Nayeon
17. Red Velvet's Seulgi
18. TWICE's Jeongyeon
19. Girls' Generation's Sooyoung
20. Apink's Son Naeun
21. TWICE's Mina
22. Girls' Generation's Hyoyeon
23. Girls' Generation's Yuri
24. LOONA's Chuu
25. aespa's Ningning
26. Brave Girls' Yuna
27. Girl's Day's Hyeri
28. Girls' Generation's Seohyun
29. Oh My Girl's YooA
30. MAMAMOO's Hwasa